@article{HUANG Yi-jun:34, author = {[HUANG Yi-jun, ZHANG Yi-chun]}, title = {Influencing Factors of Consumersî„‹ Impulsive Online Purchase Behavior}, publisher = {Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)}, year = {2019}, journal = {Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)}, volume = {21}, number = {5}, eid = {34}, pages = {34-45}, keywords = {promotional purchase constraints; promotional incentives; online reviews; impulsive purchase}, doi = https://journalsk.bupt.edu.cn/EN/10.19722/j.cnki.1008-7729.2019.0097 }